When buying a diamond what is most important?

The cut is the most important factor because it will significantly affect how the diamond appears. If it is cut well it will sparkle well and ultimately that is what gives a diamond its appeal. After this, color, clarity, and carat weight are then taken into consideration.

The cut is the most important factor because it will significantly affect how the diamond appears. If it is cut well it will sparkle well and ultimately that is what gives a diamond its appeal. After this, color, clarity, and carat weight are then taken into consideration.

By Peter Norman

Peter Norman is one of Los Angeles’ most celebrated wedding jewelers, with his custom-made engagement rings and wedding bands taking center place in thousands of weddings over the last 40 years. Each engagement ring is custom designed, built to order, and can suit any budget: from the simply elegant 1-carat solitaires to the exquisite pieces fit for (and sometimes purchased by) royalty.